“Power the Cure” is Power Home Remodeling's annual philanthropic initiative dedicated to supporting Alex's Lemonade Stand Foundation and their mission to fight childhood cancer.
The deliverables for this initiative included designing the set for their virtual kickoff meeting, creating an animated identity, and producing an explainer video that outlines how the donated funds would contribute to the cause. All around the central concept of a corporate office space infused with the imagination of a child.